Lauren Jung

May 30, 2019

Strategy and How-To

Here Is EXACTLY How We Ran Our First Influencer Campaign

Lauren Jung

May 30, 2019

Strategy and How-To

Here Is EXACTLY How We Ran Our First Influencer Campaign

The 6 BIG epiphanies (and 5 miniature ones) I learned about promoting a fashion app using influencers that effectively turned that little shopping app into a pretty robust influencer marketing platform. #problemsolved

Lauren Jung

March 4, 2019

Influencer Marketing

What Is Influencer Marketing (in Layman's Terms)

Lauren Jung

March 4, 2019

Influencer Marketing

Influencer marketing has climbed the ranks to be the most frequently over-complicated simple process in history. However, that’s just the hitch when it comes to re-branding something old as new in the Digital Age.

Lauren Jung

November 10, 2015

Campaign Examples, Event/ Holiday Marketing

Holiday Marketing And Influencing Purchases [Infographic]

Lauren Jung

November 10, 2015

Campaign Examples, Event/ Holiday Marketing

Holiday Marketing And Influencing Purchases [Infographic]

The holidays are upon us, which means it's time to get moving with your marketing campaigns. People start their holiday shopping early. Like Halloween early.

Sabrina Fenster

October 20, 2015

Social AF

Branden Harvey on Snapchat Influencer Marketing

Sabrina Fenster

October 20, 2015

Social AF

Branden Harvey on Snapchat Influencer Marketing

As if influencer marketing isn’t enough of a tangled web already, Snapchat came along and confused the heck out of everyone over the age of 25.

Sabrina Fenster

October 14, 2015

Social AF, Strategy and How-To

10 Simple Steps For Working With Influencers on Snapchat

Sabrina Fenster

October 14, 2015

Social AF, Strategy and How-To

10 Simple Steps For Working With Influencers on Snapchat

Millenials are flocking to this social network, so if that's your audience, you'll definitely want to hang out on Snapchat too. Your influencers are the ones with access to these Millenials, so partnering up with them to share your stories is the way to go.

Sabrina Fenster

September 23, 2015

Strategy and How-To

How To Work With Social Media Influencers

Sabrina Fenster

September 23, 2015

Strategy and How-To

How To Work With Social Media Influencers

In the past year, a new trend emerged that shows the importance of visual content creation. Digital marketers who leverage visuals are seeing significant increases in website traffic, social media engagement, and conversions.

Sabrina Fenster

August 13, 2015

Infographics, Insights

40 Influencer Marketing Tips from PR Experts [Infographic]

Sabrina Fenster

August 13, 2015

Infographics, Insights

40 Influencer Marketing Tips from PR Experts [Infographic]

We work with a lot of brands who are new to influencer marketing, and in our experience, it can be tricky to master right from the get-go. To help you roll out campaigns like a pro, we enlisted 40 experts to give you the low down!

Sabrina Fenster

August 13, 2015

Insights

Expert Roundup: Industry Experts Talk Influencer Marketing

Sabrina Fenster

August 13, 2015

Insights

Expert Roundup: Industry Experts Talk Influencer Marketing

We work with a lot of brands who are new to influencer marketing, and in our experience, it can be tricky to master right from the get-go. To help you roll out campaigns like a pro, we enlisted 40 experts to give you the low down!

Sabrina Fenster

June 30, 2015

Strategy and How-To

How to Drive Sales through User-Generated Content

Sabrina Fenster

June 30, 2015

Strategy and How-To

How to Drive Sales through User-Generated Content

For potential buyers, there’s nothing more relatable than seeing a product used or worn by real people. It’s far easier to push them through the funnel simply by showing how real people use or style the product.

Sabrina Fenster

March 17, 2015

Campaign Examples

Lord & Taylor Pulls Off Huge Social Media Blitz

Sabrina Fenster

March 17, 2015

Campaign Examples

If you saw your Instagram feeds explode with this paisley-print Lord & Taylor dress recently, there’s good reason for it.