We work with a lot of brands who are new to influencer marketing, and in our experience, it can be tricky to master right from the get-go. To help you roll out campaigns like a pro, we enlisted 40 experts to give you the low down!

40 Experts Weigh In On Running Effective Influencer Marketing Campaigns

If you love this infographic and find it useful, please feel free to share it on your own blog using the embed code at the bottom of the post!

Influencer marketing is unbiased, targeted, and genuine. Most importantly - IT WORKS!
There are endless opportunities to get creative and generate ROI that will dwarf that of your other marketing channels.

<div style="clear:both"><a href="http://www.theshelf.com/the-blog/2015/8/12/how-to-run-influencer-marketing-campaigns-infographic"><img src="https://s3.amazonaws.com/theshelf-email-marketing-images/blog_graphics/pr_roundup/the_shelf_pr_roundup_infographic.jpg" title="How To Run Influencer Marketing Campaigns Like A Pro [INFOGRAPHIC]" border="0" /></a></div><div>Courtesy of: <a style="text-decoration:underline; color:#11d3c8;" href="http://www.theshelf.com/the-blog/2015/8/12/how-to-run-influencer-marketing-campaigns-infographic">The Shelf</a></div>

If you like what you've learned here, please share this infographic on your own blog or website!
Just copy the code above and insert it into your blog post, using the HTML view of your editor.

And, if you're more the social networking type, feel free to use the image on the right in your tweet or post! Visuals are fun and they typically get TONS of engagement.

Wrapping Up.

Influencer marketing is one of the most effective ways to get the word out about your awesome products - to the right people, at the right time. It's all about context and hyper-targeting, which is why the potential for ROI is far higher than most marketing channels.

However, the very thing that makes influencer marketing so effective - its organic and unbiased nature - causes that feeling of messiness too. It's worth getting your hands dirty though! Brands tend to experience the same challenges when they first get started, which is why we've made it our mission to help you through the learning curve - quickly AND painlessly.

Hence this awesome infographic...AND if you didn't get your fill from this, we have an expanded version with even more tips that can be viewed in this blog post as well as this slide deck (for whatever your info-consuming-preference may be).

We also have a number of other posts that you can use as your playbook when entering the influencer marketing space. Below are four suggestions for your next bite-sized chunk of influencer marketing expertise. Enjoy!

Hey! Are you working with influencers yet?

Well, do you want to?

Planning, strategy, wooing influencers, shipping products, monitoring campaigns… IT’S A LOT! The Shelf creates full-funnel influencer campaigns™ to help brands leverage touchpoints at every stage of the purchase process.

We partner brands with creators who are experts at using multimedia content to tell amazing stories. And we build campaigns that seamlessly tie together your other marketing channels. Seriously... we’re all about that ROI.

Contact us if you want to actually profit from your next influencer campaign.

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