Campaign Examples

Hands Down, THE Best Instagram Takeovers (and why they worked)

Hands Down, THE Best Instagram Takeovers (and why they worked)

Instagram and Stories takeovers can introduce your brand to new audiences AND get you some pretty sweet influencer-generated content out of the deal. Here are some of our favorite Instagram and Stories takeovers… and why they worked so well.

How to Market to CBD Oil's Biggest Buyer with Your Next Campaign (Millennial Women)

How to Market to CBD Oil's Biggest Buyer with Your Next Campaign (Millennial Women)

Crazy demand for CBD oil has made the cannabis industry one of THE fastest-growing markets. One of the key demographics CBD brands are going after is millennial women.

How Brands Are Using Experiential Marketing to Drive Sales

How Brands Are Using Experiential Marketing to Drive Sales

Whether or not you happen to be in the business of selling experiences, you need a strategy that dives head first into the experience economy. In this post, we discuss how brands (especially travel brands) are getting the attention of that all-important Millennial market by creating remarkable, branded experiences.

Luxury Brand Analysis: Gucci, Farfetch, Mercedes-Benz

Luxury Brand Analysis: Gucci, Farfetch, Mercedes-Benz

The landscape of luxury brand marketing is changing as luxury brands move away from total exclusivity to including products that appeal to a wider range of customers from varying socio-economic backgrounds. Here’s how their new inclusive strategy is helping luxe brands reach young buyers.